Freelance art director and designer.
Working globally with brands, companies and startups.

Freelance Art Director and Designer.

Freelance Art Director and Designer.

Working globally with brands, companies and startups.

Freelance Art Director and Designer.
Freelance Art Director and Designer.

Working globally with brands, companies and startups.

About me

Hi, I’m Cristina, independent art director and UI designer based in Rome, Italy. Currently freelancing at Accenture as a UX/UI Designer. Also working with small businesses, companies, and startups.

Before establishing a design practice in Rome I worked in London for 7 years, where I had the pleasure to join award-winning agencies and companies such as MRM/McCann, EF Education First, and many more. Thanks to my experience I now work for a wide range of national and international clients based all over the world. My services include user interface design, user experience, digital art direction, branding, and print.

Fun fact n.1:
I’m not an award person but in 2014 I was awarded by European Design as one of the most talented design students in Europe. If you want to know more about it please visit europeandesign.org.

Fun fact n.2:
I’m quite of an introvert but in May 2017 I was a guest at AdobeLive, a 3-day event in Paris about graphic design and print where designers work on a live stream project to showcase their skills and abilities.

Not taking on new projects until September 2022.

Hi, I’m fully booked until end of June 2023 🙂

Services and capabilities

Brand

Research
Concept development
Audit and workshops
Art direction
Typography
Brand identity
Identity guideline
Brand refresh

Digital

UX Design 
UI Design
UX Research
Product design
Information Architecture
Design systems
Wireframing
Prototyping

Print

Books
Magazines
Type Design
Illustration
Infographics

Selected clients

Sweaty Betty
Metaview
EF Education First
EF SET
EF EPI
AdobeLive
Prezola
The Homeware Outlet
Tommee Tippee
Vauxhall

Allianz (via Accenture)
Unicredit (via Accenture)
Natoora (via Neverbland)
Homeviews
Materieunite
Ashtanga Yoga Research Institute
Tot.money
Quantemplate
Capitalise

Accademia Nazionale di Santa Cecilia
Palazzo delle Esposizioni
La Linea Arte Contemporanea
Suonaitaliano
Catalano ceramiche
Orange logic
Raconteur

Social media

Instagram
LinkedIn
Behance

social media

LinkedIn
Behance
Instagram
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Let’s collaborate!

If you’d like to meet up to discuss a project, feel free to get in touch. I’m always happy to chat!

info.cristina.pi@gmail.com